NWSL commissioner Jessica Berman recently announced a significant shift in the league's expansion strategy. Instead of fixed application windows, the NWSL will adopt a more flexible rolling process. This new approach aims to streamline the expansion process and capitalize on the growing interest in women's soccer across the United States. The decision comes after two successful rounds of expansion that saw over a dozen ownership groups express interest in joining the league.

Amid discussions about her contract status, Jessica Berman emphasized her commitment to continuing as the NWSL commissioner. Her dedication to the league's development and her vision for its future growth have earned widespread support from team owners and stakeholders. Berman's leadership has been instrumental in guiding the NWSL through a period of growth and transformation, positioning the league as a prominent force in women's professional soccer.

One of the key factors driving the NWSL's expansion strategy is the owners' flexibility and willingness to collaborate. The league's owners have shown a strong commitment to supporting sustainable growth and innovation within the NWSL. By adopting a rolling expansion process, the league aims to harness the collective expertise and resources of its ownership groups to drive success and competitiveness both on and off the field.