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Football Insider

I intend to be here - NWSL commissioner Jessica Berman's vision for the future

NWSL commissioner Jessica Berman eyes extension and backs rolling expansion, highlighting owners' flexibility in a major shift for the league.

I intend to be here - NWSL commissioner Jessica Berman's vision for the future

When asked about her contract status Thursday, NWSL commissioner Jessica Berman stressed she intends to remain in the role in a brief statement, while also announcing a major shift in expansion strategy. The league will move from fixed application windows to a flexible rolling process, following two rounds of expansion that drew interest from over a dozen ownership groups.

1

Commitment to the Role

During a recent discussion on her contract status, NWSL commissioner Jessica Berman affirmed her commitment to continuing in her role for the foreseeable future. This declaration signals stability and continuity at the helm of the league, providing stakeholders and fans with a sense of assurance.

2

Dynamic Expansion Strategy

In a strategic move aimed at fostering growth and maximizing opportunities, the NWSL has decided to transition from fixed application windows to a flexible, rolling process for expansion. This shift reflects the league's adaptability and willingness to embrace change, signaling a more agile approach to managing its growth trajectory.

3

Industry Interest and Owner Flexibility

With two recent rounds of expansion attracting interest from a diverse set of ownership groups, the NWSL has demonstrated its allure within the sports industry. Commissioner Berman's endorsement of owners' flexibility underscores a collaborative and inclusive approach to expanding the league's footprint, paving the way for new teams to join the NWSL family.

4

Looking Ahead

As the NWSL embarks on this era of transformation and expansion, Jessica Berman's leadership and strategic vision will play a crucial role in shaping the league's future. With a focus on sustainability, inclusivity, and innovation, the NWSL is poised to enter a new chapter under Commissioner Berman's guidance, reinforcing its status as a trailblazer in women's professional sports.

Published on September 20, 2025